“It wasn’t that I loved door-knocking. I just loved freedom.” — Gage Garber
When you think of real estate automation, one name that should be on your radar is Gage Garber. We had the pleasure of sitting down with him on the Pops Prime podcast to unpack his journey from door-to-door hustler to building Button Leads, a plug-and-play CRM system that’s helping Subto visionaries close deals without ever touching their backend.
In this blog post, we’re breaking down Gage’s story, his mindset, and what makes his system a game-changer for creative finance investors.
🚪 The Door-Knocking Grind
At 22, Gage began wholesaling with little more than a car, a stack of handwritten letters, and an unshakable work ethic. He targeted properties that showed even minor distress—sometimes just a missing shingle—and consistently knocked on doors, taking notes on when people were most likely to answer and what lines got the best reactions.
❝ “Some doors I knocked on six times before they even answered.” ❞
After six months, Gage closed his first deal. But here’s the kicker: he’s still getting deals today from that original list thanks to consistent follow-up. Some sellers came around four years later—all because he never stopped mailing them.
💻 From Hustler to Systems Architect
Eventually, the Arizona sun (and burnout) made Gage rethink his strategy. He joined Subto and transitioned to agent outreach… but quickly realized he hated being on the phone.
Instead of quitting, he got smart.
He reverse-engineered his outreach into repeatable systems—automating communication, follow-ups, and lead nurturing. What began as a way to make life easier for himself soon caught the attention of investors like Kevin Cho and Ryan Shrope.
❝ “It became: how can I build a system where I do the least amount of work… and it still runs?” ❞
⚙️ Enter: Button Leads
Gage launched Button Leads to help visionaries do what they do best: CLOSE. His system handles:
✅ List pulling
✅ Skip tracing
✅ SMS campaigns
✅ Objection-handling sequences
✅ Automated contracts (Subto, seller finance, hybrid, and cash)
✅ Weekly support via strategy and operations managers
Clients get real-time alerts when a lead responds and only engage when it’s time to talk to someone warm.
❝ “You don’t need to learn the tech. We’ll run your pipeline. You just show up and close.” ❞
🤯 What Makes Button Leads Different?
Most CRMs expect the visionary (you) to become the integrator (not you). That’s where Gage stands apart:
- Visionary-friendly: No need to log in or configure workflows. Just answer the phone.
- Plug-and-play simplicity: Custom strategy per client + daily campaign execution.
- High-touch support: Every client gets a strategy manager and ops manager.
Whether you’re doing low equity, pre-foreclosures, or vacant land, Button Leads has a system for your strategy.
🧠 Final Thoughts: It’s the Wizard, Not the Wand
Gage made it clear—tools only go as far as the talent behind them.
You need to be a closer, or hire one. Because even the best system can’t save a weak acquisitions team.
❝ “10x zero is still zero. But if you’re doing deals already, we’ll scale you.” ❞
🎁 Get 15% Off Button Leads Setup
Mention the “Pops Prime Podcast” when booking a call with Gage and get 15% off your setup fee.
👉 Affiliate Link – book a call with Gage
🎥 Watch the Full Interview on YouTube
We cover everything from mindset shifts to follow-up sequences to scaling operations using VA support.
📺 Watch Now on YouTube
Want to talk partnerships or learn how Pops Prime is building co-living cash cows using systems like Button Leads?